PERSONAL BRAND

Category: Branding, Identity, Naming, Tagline

Design Challenge

Design your own professional brand identity. It must be distinctive, authentic and memorable to evoke your brand essence. Done well, it will communicate your distinctions and create a competitive advantage. It should describe succinctly who you are, what you do, and what you 

promise to deliver.

Solution

My Professional Brand Identity is focused on feeling uniquely me, as what I value and the type of work I want to do. I explored a discovery phase, as well as 3 creative directions. My final work fits along each media with purpose and professional design. My tagline is what I promise to deliver which is aesthetic preferences in type, color, and image to support my personality and the messaging I want. Together, they express the kind of design I want to do in a clean and classy way.

Deliverables

Business Card, Letterhead, Second Sheet, #10 Envelope, Note Card, Envelope, Website, Social Media

Results

Communicates clearly, resonates with my target audience, builds trust and expresses who I am, and what I promise to deliver